The PDF file you selected should load here if your Web browser has a PDF reader plug-in installed (for example, a recent version of Adobe Acrobat Reader).
If you would like more information about how to print, save, and work with PDFs, Highwire Press provides a helpful Frequently Asked Questions about PDFs.
Alternatively, you can download the PDF file directly to your computer, from where it can be opened using a PDF reader. To download the PDF, click the Download link above.
BibTex Citation Data :
@article{KONTAN3056,
author = {Alivia Rahayu Prastiwi and Diana Airawaty},
title = {DIGITALISASI UMKM MELALUI IMPLEMENTASI QRIS PADA UMKM KULINER DI MOYUDAN, SLEMAN, YOGYAKARTA},
journal = {KONTAN: Jurnal Ekonomi, Manajemen dan Bisnis},
volume = {5},
number = {2},
year = {2026},
keywords = {MSMEs, digital payment, direct assistance, digital literacy ; QRIS, UMKM, Digitalisasi, Pembangunan Pedesaan, Sistem Pembayaran},
abstract = {This study examines the impact of direct assistance on QRIS implementation among rural small and medium enterprises (SMEs) in Blendungan, Sumbersari, Moyudan, Sleman, Yogyakarta, which still face low digital literacy, limited access to information, and a lack of technical assistance. Using a descriptive qualitative approach, assistance was provided through information provision, teaching, registration assistance, and direct training. The study found that direct assistance significantly helped MSMEs better understand QRIS, overcome technological challenges, and improve transaction speed, service quality, competitiveness, and customer satisfaction. This study demonstrates that ongoing support and training are crucial for helping rural MSMEs accelerate their digital transformation journey. ABSTRAKStudi ini meneliti pengaruh bantuan langsung dalam penerapan QRIS di usaha kecil menengah pedesaan di Blendungan, Sumbersari, Moyudan, Sleman, Yogyakarta, yang masih mengalami tingkat literasi digital yang rendah, akses informasi yang terbatas, serta kurangnya bantuan teknis. Dengan pendekatan kualitatif deskriptif, pendampingan dilakukan dengan cara memberi informasi, mengajarkan, membantu mendaftar, serta memberikan pelatihan langsung. Penelitian menunjukkan bahwa bantuan langsung secara signifikan membantu para pelaku UMKM memahami QRIS dengan lebih baik, mengatasi kesulitan teknologi, serta meningkatkan kecepatan transaksi, kualitas pelayanan, daya saing, dan ketenangan hati pelanggan. Penelitian ini menunjukkan bahwa bantuan dan pelatihan terus-menerus sangat penting untuk membantu UMKM di pedesaan berkembang lebih cepat dalam mengadopsi transformasi digital.},
issn = {2829-2154}, doi = {10.59818/kontan.v5i2.3056},
url = {https://jurnal.penerbitwidina.com/index.php/KONTAN/article/view/3056}
}
Refworks Citation Data :
@article{{KONTAN}{3056}, author = {Prastiwi, A., Airawaty, D.}, title = {DIGITALISASI UMKM MELALUI IMPLEMENTASI QRIS PADA UMKM KULINER DI MOYUDAN, SLEMAN, YOGYAKARTA}, journal = {KONTAN: Jurnal Ekonomi, Manajemen dan Bisnis}, volume = {5}, number = {2}, year = {2026}, doi = {10.59818/kontan.v5i2.3056}, url = {} }Refbacks
- There are currently no refbacks.
Office Address
Purimelia Asri Complex, Block C3 No. 17, Bojong Emas Village, Solokan Jeruk District, Bandung Regency, Indonesia.
Phone: (022) 873 553 70 | Mobile: +62 81 57000 699
Payment Information
Bank Rakyat Indonesia (BRI)
Account Name: CV. Widina Media Utama
Account Number: 110701000573565
.png)



